Connected customer retailing puts the customer at the center of the shopping experience.
Buy it anywhere. Pay for it anywhere. Return it anywhere. Shopping online is supposed to be the easy way to shop and customers expect a seamless experience whether they visit your bricks-and-mortar storefront, shop your catalogue or visit you online. Are you earning new business and repeat customers by delivering a superior multi-channel shopping experience?
- Is your online storefront intuitive and is it easy for customers to find what they want and complete the transaction?
- Do your customers have visibility into product availability across your distribution centers and physical stores?
- Do you provide your customer with accurate information letting them know when they should expect to receive their order and proactively updating them with any changes?
- Do you allow your customers to return products purchased online to any one of your bricks-and-mortar locations?
- Do you have a 360° view of your customers showing you their purchase patterns and lifetime value regardless of whether they shopped online or in the store?